Blog

Updates from the Strife team

Joining Strife: Inside a Hiring Process That Actually Works

Adam recently joined Strife and sat down with us to share how his first weeks has been. From a unique hiring process to feeling at home from day one, here’s his story about joining the team and diving into Strife CMS.

Adam Sturesson

Full stack developer

How to Use AI for Authentic Content Creation Without Losing Your Voice

AI can speed up content creation, but without the right approach it risks making your work feel generic. This post shows how communicators can use prompts, tools, and workflows to keep content authentic, creative, and engaging — with AI as a partner, not a substitute.

Mats Lindblom

Co-founder

The Hidden AI Bottleneck: Real-Time Data Agility

Most AI projects don’t collapse because of bad models. They fail because data arrives too late, too siloed, or too messy. In a recent Forbes interview, RavenDB CEO Oren Eini explained why real-time data agility is the hidden bottleneck—and how companies that fix it are turning pilots into production. At Strife, we use RavenDB’s agent-driven infrastructure to make sure AI runs on live data, not scraps.

Mats Lindblom

Co-Founder

What Is an AI Agent - and How It’s Changing the Way We Work With Content

AI agents are changing how content teams work. Instead of clicking buttons to trigger isolated AI features, editors can now collaborate with autonomous digital co-workers that plan, create, and improve content behind the scenes. Here’s how they work — and how Strife uses them to make content management faster, smarter, and more human.

Mats Lindblom

Co-Founder

Boosting Go To Market productivity for TTM Energi-produkter

This case story highlights how TTM transitioned from a fragmented setup to a unified platform and the tangible benefits they’ve seen from consolidating tools, simplifying workflows and enabling consistent, multi-channel product communication.

Fredrik Därth

Co-Founder

A great sport just got a great digital home

Today’s not just another day — we’re officially launching the new golf.se together with our friends at the Swedish Golf Federation (SGF) and our amazing partner Wilson Creative. A great sport has now received a digital presence that truly matches its spirit and scale. 🏌️‍♀️🚀

Mats Lindblom

Co Founder

The Discipline Behind Genuine Quality

Everyone claims to value quality. Few actually deliver it. “Quality” is a word stamped on pitch decks and websites, but too often, it doesn’t survive the journey from aspiration to execution.

Marcus Lindblom

Head of Product

Hiring Through Experience, Not Interviews

At Strife, we believe that building a great company starts with building a great team. That’s why we’ve introduced paid work trials into our hiring process—a practice inspired by companies like Linear, Automattic, and Gumroad. Today, we’re wrapping up our first trial, and we’re thrilled with the results.

Marcus Lindblom

Head of Product

Why Europe Should Take Back Control of the Cloud – Starting with Strife CMS

As geopolitical tensions grow, Europe faces the urgent need to reduce its dependence on U.S.-based cloud giants like AWS and Azure. A strategic starting point is migrating content management systems to European alternatives. Strife CMS, hosted on Hetzner, offers a secure, cost-effective, and sovereignty-focused solution. With strong data protection, GDPR compliance, and competitive pricing, Strife CMS enables organizations to take a practical first step toward digital independence and resilience within the EU ecosystem.

Mats Lindblom

Co-Founder

Discover What You Mean, Not Just What You Type

Smarter Product Discovery with RavenDB 7’s Vector Search—Now in Strife Traditional e-commerce search often misses the mark, relying on exact keyword matches and failing to understand what customers really want. With RavenDB 7’s vector search, Strife now delivers more intuitive, context-aware search experiences. From “Find Similar” product suggestions to image-based search and personalized recommendations, Strife leverages vector search to help users discover the right products—even when they don’t know the exact words to use. Experience the next generation of product discovery with Strife and RavenDB 7 today.

Mats Lindblom

Co-founder

Welcome to the Advent of Strife

Every day until Christmas, we’ll open a new “window” to reveal something special—insights, ideas, features, and more. It’s our way of celebrating the season and reflecting on the challenges we’ve embraced and the progress we’ve made with Strife.

Anders Granberg

Co-Founder

How AI Helps Editors Work Smarter in Strife CMS

Our new AI tools enable editors to create quick summaries and optimize titles and descriptions for better SEO. This leads to faster workflows, higher content quality, and increased visitor engagement.

Mats Lindblom

Co-Founder

Swedish Golf Federation chooses Strife CMS

Together with our creative geniuses at Wilson Creative we’re excited and proud to announce the realization of a long term joint venture with Swedish Golf Federation (SGF) where Strife CMS will be the corner stone to manage and orchestrate SGFs websites.

Fredrik Därth

Co-Founder

Taming Information Overload

In today's fast-paced digital world, managing information overload on websites can be a challenge. Users often struggle with too much information presented all at once, making it hard to find what they really need. This is where collapsible content sections come to the rescue.

Marcus Lindblom

Co-Founder

Revolutionizing Content Creation

At Strife, we are committed to empowering content creators with the best tools to craft engaging, high-quality content. Today, we are thrilled to announce the launch of our new AI tools designed to take your content creation experience to the next level.

Marcus Lindblom

Co-Founder

Figma To Strife for Agile Web Projects

Bid farewell to project delays triggered by last-minute alterations and welcome a streamlined workflow that amplifies productivity and uplifts team morale. Explore how seamlessly Strife and Figma integrate, empowering both designers and editors, thus revolutionizing the web project process. Don't overlook the opportunity to unlock your team's full potential—signup for a demo and embark on a journey toward enhanced collaboration and punctual project completion. Secure your spot now!

Mats Lindblom

Co-Founder

The Story Behind the Name

We often get asked about why we chose the name Strife for our product. According to the dictionary, Strife means "angry or bitter disagreement over fundamental issues." This might raise concerns about whether the name carries a too negative impression of a product. However, we see it differently.

Anders Granberg

Co-Founder

Boosting Web Sustainability: Enhancing Image Management for a Greener Website

Regarding web sustainability and optimizing image assets for faster, greener performance, images are the primary data source contributing to higher over-the-wire transfer rates in most websites and applications. To promote a more eco-friendly digital experience, it's crucial to minimize image size and prevent unnecessary loading.

Mats Lindblom

Co-Founder

Building Trust

As a new company in the market, we understand that new customers might have real worries about giving us their business. One of the main questions we hear is, "What happens to our data and our website if Strife goes away?" We know it's important to be clear and trustworthy, so let's openly talk about these concerns.

Mats Lindblom

Co-Founder

The Power of Digital Accessibility

If you think Digital Accessibility is just for the public sector due to legal obligations, it´s time to change your thinking. Besides the most noticeable part (legal issues), digital accessibility will drive innovation, strengthen your brand, and increase market reach. Investing in digital accessibility benefits your business, leading to positive outcomes in multiple areas of your organization.

Mats Lindblom

Co-Founder

Creating Our Method

We're all big fans of agile development and have come across several methodologies over the years. However, as we began working on Strife, it quickly became clear that we needed to create our own unique approach. Opting to take things slow and steady instead of rushing with investors, we faced the challenge of managing numerous completely different tasks while staying dedicated to our product's vision. So how to develop a method that's both fast, flexible, and comprehensive? Explore the story and find out how we shaped our approach.

Anders Granberg

Co-Founder

Breaking Free from Clunky Apps

Ever felt the frustration of using a slow and sluggish app? You're not alone. Despite remarkable advancements in computer hardware, a recent University of Copenhagen study reveals a persistent challenge -- a staggering 20% of our time is still spent grappling with underperforming software. Regardless of your level of expertise, this affects us all. Join us as we delve into valuable insights and practical solutions. Learn how to say goodbye to frustrations and elevate the performance of your applications.

Anders Granberg

Co-Founder

What is a CMS?

A Content Management System (CMS) is a software application that allows users to create, manage, and modify digital content on a website. The primary purposes of a CMS include creating, editing, publishing, organizing, and maintaining content on a website without the need for specialized technical knowledge.

Mats Lindblom

Co-Founder